Lyzi

Brands like ST Dupont and Printemps have embraced Lyzi to cater to a growing international clientele eager to pay with crypto. Printemps has deployed Lyzi across all 20 of its shopping centers in France, making crypto payments a strategic lever for attracting and engaging a new, high-value customer base. This move is just the beginning: Printemps is set to launch crypto payments at its iconic Printemps NYX store, reinforcing its position as a pioneer in luxury retail innovation. Additionally, the introduction of crypto-powered payment links will further enable cross-border shopping experiences, allowing international customers to make seamless purchases from anywhere in the world. Lyzi’s plug-and-play solution integrates effortlessly with existing cash register systems, supporting Binance wallets as well as non-custodial wallets like MetaMask, offering a frictionless, secure, and future-ready payment experience for high-end shoppers.

As key players in the regulated casino industry in France and Europe, Barrière casinos and all JOA casinos have now adopted Lyzi to facilitate crypto payments across both physical and online touchpoints. These casinos are leveraging Lyzi’s technology, particularly for ancillary services such as restaurants, bars, and boutiques within the casino premises. Lyzi’s solution integrates seamlessly with their existing POS terminals, ensuring full compliance with local regulations while enabling customers to use digital currencies for their transactions. This deployment not only enhances the customer experience by offering a modern payment alternative but also allows the casinos to stay at the forefront of technological innovation without compromising regulatory requirements. By offering crypto payments for a wide array of services, Barrière and JOA casinos are leading the way in the gaming industry, catering to a new wave of customers who value convenience, security, and cutting-edge technology in their entertainment experience.

Small vendors, VTCs, as well as bakeries, butcher shops, wine merchants, and restaurants are adopting Lyzi to expand their customer base and offer an innovative payment method. Crypto payments are now accessible to small businesses without requiring any changes to their existing payment terminals. This allows local businesses to benefit from the advantages of digital transactions while maintaining a smooth and modern customer experience. Lyzi makes it easy for small merchants to integrate crypto payments into their daily business operations. Small vendors and businesses can increase their visibility, attract a tech-savvy clientele, and meet the growing demand for secure, modern payment options. This deployment becomes a growth, efficiency, and innovation lever for these businesses without complicating their technological infrastructure.

Lyzi has been instrumental in promoting cryptocurrency payments across various French cities, notably Talence and Cannes. Talence: Pioneering Crypto Payments In September 2024, Talence, a suburb near Bordeaux, became the first French city to accept cryptocurrency payments. Through a partnership with Lyzi, local merchants equipped their stores with special payment terminals, enabling customers to pay using cryptocurrencies like Bitcoin, Ethereum, and Tether. This initiative aimed to attract a younger, tech-savvy clientele and cater to the growing number of cryptocurrency holders in France. Cannes: Preparing for the Ethereum Community Conference (EthCC) In January 2025, Cannes announced plans to support cryptocurrency payments as part of its preparations for the 8th edition of the Ethereum Community Conference (EthCC), scheduled for June 30 to July 3, 2025.

Lyzi collaborates with regulated entities engaged in fundraising activities—such as crowdfunding and venture equity platforms—to facilitate the collection of investments in both fiat currencies and cryptocurrencies. This dual-capability approach enables these platforms to broaden their investor base by accommodating participants who prefer using digital assets. For instance, Fundora, a regulated French platform specializing in private equity investments, allows its community to invest in top-tier international private equity funds. By integrating Lyzi's payment solutions, Fundora can accept investments in traditional fiat currencies as well as various cryptocurrencies, thereby enhancing accessibility for a diverse range of investors. This integration ensures compliance with regulatory standards while offering a seamless and secure investment experience. This partnership exemplifies how regulated financial platforms can adapt to the evolving digital landscape, providing innovative payment options that meet the needs of modern investors.